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What Asian Markets Should You Invest In For Growing a Target Audience?

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Before selecting a target market for global expansion, companies should do their due diligence to zero in on the most fertile markets: those that are ripe with growth and opportunity. If you and your organization want to invest in Asian markets and expand your target audience, here’s where you should look to grow. And don’t worry, Akorbi can help you tackle any language barriers you may encounter.

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Hong Kong

Hong Kong is one of the top Asian markets for expansion as it is a truly global city and a financial hub for many businesses. By choosing to expand and invest in a new target audience in Hong Kong, your organization can take advantage of the city’s tax benefits and strategic location that offers access and potential to expand to other nearby Asian economies. Additionally, foreign business owners can own 100% of the company they set up in Hong Kong. English and Cantonese are two of the main languages spoken in Hong Kong, making business and communication easier all around.


A well-known global business hub, Singapore offers strong trade and investment opportunities for international organizations. Anyone can easily own and incorporate a company in Singapore, making it more convenient and easy to invest in a new target audience in one of the world’s largest Asian markets. Additionally, foreign investors have access to a highly skilled and educated workforce in Singapore. Many individuals also speak English, which makes integrating into the local market a less arduous task.


China is unquestionably considered an essential trading partner. Now that its economy is open to international trade, its strong banking and tech-driven private sectors are attractive to many international businesses. Additionally, China offers low labor costs and a massive target audience and buyer’s market of almost 1.5 billion people. Foreign investors also receive significant tax benefits, and depending on their industry, may be eligible for special deductions.

Related post: Akorbi’s Top 11 Languages for Customer Service Outsourcing & BPO

Akorbi can help your organization invest and expand into new Asian markets

Akorbi is one of the top language service providers in the U.S. We provide various language services for companies looking to expand and grow into new target audiences. Contact Akorbi or call 1-877-4-AKORBI for more details on our language services.

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Here’s what Akorbi is doing in response to COVID-19. Learn More »